
Segmentation
Give your customers a face and get to know them
Use customer segmentation as the basis for better customer orientation

Marketing
Your optimal omnichannel mix
360°Touchpoint and algorithms ensure the optimal marketing touchpoint mix

Budget allocation
Invest your money where it performs
Allocate your existing budget for maximum impact and return-on-investment

Business performance
Customer orientation must go all the way
What can’t be measured is hard to manage or improve, so go for the data
Case studies
How we support companies
News
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The knowlege advantage – data-based decision-making in uncertain times
03.04.2020Comprehensive marketing with 360°TOUCHPOINT® – Implementation solutions for companies, organisations, associations, and
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What you can do against 70 percent scatter loss
12.02.2020If the latest studies are to be believed, firms are currently experiencing
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Algorithm or gut feeling – evaluating relevant touchpoints using algorithms
12.11.2019The sheer number of touchpoints found along the customer journey today calls
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